THE challenge
Fortress Gardens
An Exclusive Residential Neighbourhood for Life With More Flow. 63 luxury apartments and penthouses on 16 floors at Tigné Point, Malta’s most exclusive neighbourhood. Light and space brighten up every facet of Fortress Gardens. This is community living reimagined amidst breath-taking sea views. A place where rich history, contemporary design and cosmopolitan culture come together for people seeking the ultimate luxury.
Fortress Gardens - Q3 Tigne Point
Malta's largest real estate icon
Several months ago, Vanessa Coleiro Brand Consultant and MIDI plc reached out to us to assist with the launch of the last stage of Tigne Point Development. Our task was to design a digital sales strategy and lead generation tools to ensure a successful launch of the development into the market.
Using a combination of strategy, design, and technology, we were able to develop sales tools that generated high-quality leads for their sales team. Our proven methods for launching residential developments in the market involve highlighting the lifestyle of their buyer personas, resulting in successful sales.
Selling the lifestyle
Bringing a concept to life
By precisely defining the buyer personas for the project, we were able to portray the development’s lifestyle in a way that resonated with potential buyers. This approach enabled us to establish a strong connection with the target audience and capture their interest effectively.
Find your home
Elevating Design and Luxury.
We developed an availability list for the project, complete with user-friendly filters that allowed potential buyers to quickly and easily find properties that met their specific needs. This feature proved to be a valuable asset in the sales process, and helped to attract interested buyers.
